La Chianina and L'Irlandese, the new Mottolini bresaola varieties, made a successful debut at TuttoFood 2023. This year's edition of TuttoFood, the prestigious international food fair, witnessed exceptional participation from producers and companies. In particular, Salumificio Mottolini, a leader in the production of high-quality bresaola and cured meats, achieved remarkable success during the event.
In addition to showcasing its product range, Salumificio Mottolini provided visitors with the opportunity to taste the 2023 innovations: Chianina Bresaola and Irish Bresaola. The company created an engaging sensory experience, including the presentation of the raw materials by partners involved in this significant project. This moment of interaction and tasting allowed attendees to appreciate the goodness and authenticity of the products while delving into the themes of sustainability and animal welfare.
The interaction between the audience and the Mottolini staff made the activity particularly fruitful, allowing for questions and providing information on the production process and ingredients used.
TuttoFood served as an ideal platform to establish new business relationships and secure agreements with potential distributors and partners. The company had the opportunity to meet key figures in the industry, both nationally and internationally, opening doors to new market opportunities.
Noteworthy is the excellent international representation with importers from all continents, from New Zealand to Canada, passing through the Gulf countries and Europe.
The fair attracted the attention of industry experts, journalists, and influencers, offering all exhibitors a significant and qualified visibility opportunity. This contributed to increasing the brand awareness of Mottolini and generated curiosity among buyers tasked with meeting consumer demands both in the domestic and international markets.
